So L’Oreal is after some ‘Women of Worth’. Women of Worth.. worthiness because of their looks?
Apparently not… here’s the description:
Nominate a woman passionate about making a difference and help her win $25,000 for her cause.
Plopping a Glee’s face over it makes me feel weird.
Here’s the eligibility and criteria:
- be over 18 yrs
- have a record of exemplary service within her community and the community at large
- be able to demonstrate the impact of her work within her community
- be aspirational and inspirational to others
- demonstrate commitment to her cause
- exemplify leadership
So that’s like, everyone volunteering in any social justice movement – but particularly the women’s movement. Riiiiight. This is weird.
Is it problematic for a cosmetic company – which makes it money out of selling an unrealistic beauty ideal to women and men, in order to make shitloads of money – to give some ‘woman of worth’ $25,000 to keep making a difference?
I invite you all to debate this henceforth… as well as for you to nominate yourselves (who’s going to say no to 25 big ones???). But also, you should apply, for the obvious reason: how else will you know if you have worth???!!!!