Are you a female entrepreneur looking to expand your business? Enter TTrajectory

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Dubai – Women-owned start-ups and licensed SMEs in UAE are invited to participate in TTrajectory to win a prize worth AED 700,000 and one year of business support and marketing services to drive growth and revenues and bring them to a new level of success in 2022.

TTrajectory was created by independent, female-owned and operated marketing and communications agency TishTash alongside agency friends and partners, BSA Ahmad Bin Hezeem & Associates LLP, Social Studio , Female Fusion Network, The Communication Works and Business expert and mentor Kelly Lundberg, who are all committed to supporting SMEs and the local business community in the UAE as demonstrated by previous initiatives including SME Rise Collective , the award-winning initiative that provided marketing support to over 300 companies during Covid.

The UAE small business and SME community is a major component of UAE economic growth. Not only are SMEs a major contributor to the country’s GDP, but they play a major role in creating jobs, supporting the economy and providing a source of creativity and innovation, developing services and capacities. never before available on the market – so supporting and empowering them is essential.

According to recent figures from the Ministry of Economic Development, around 48% of SMEs are owned by women, and most of them are sole proprietors. Yet although the number of women-owned businesses is good, businesswomen still face many challenges, including lack of access to finance, although their businesses are equally or more profitable than their counterparts. male.

Committed to investing in women, TishTash and their partners aim to make a real difference for a women-owned business with the recently announced TTrajectory offering a licensed female-owned business in the United Arab Emirates the chance to win a significant and changing prize of one. worth over 700,000 AED, which is as follows:

Price breakdown:

  • 12 month PR package (180,000 AED)
  • 2 media / influencer events (40,000 AED)
  • Media training kit with The Communication Works (25,000 AED)
  • 12 month social media and content plan (195,000 AED)
  • Digital Marketing Package – including ad spend (40,000 AED)
  • Set of branding / rebranding and brand guidelines development (50,000 AED)
  • 2 photography sessions (first 1 6 months and 2nd 6 months) with Goldfish Photography & Video (5,000 AED)
  • Immersive / Strategic VIP Day focused on Knowledge and Ideation, Strategy, Ongoing Marketing Plan or Operations with Kellie Whitehead, Marketing and Business Strategist for Women Entrepreneurs (AED 10,000)
  • 12 month business mentoring program with Kelly Lundberg (50,000 AED)
  • 12 month legal assistance – 75 hours to cover contracts, compliance, advice, etc. (150,000 AED)
  • Annual Membership of the Female Fusion Network

The price will activate on the 1st January 2022 and will provide the company with the much-needed marketing and business services support to help it scale and grow in the new year ahead.

Commenting on the launch of TTrajectory, Natasha Hatherall, CEO and Founder of TishTash said, “I believe in the power of small business and as an active member of the UAE business community and as an agency owner. marketing with many clients, I hear the challenges that start-ups and small businesses face every day. One of the biggest challenges remains cash flow and where to allocate valuable funds, with marketing and communications being one of the most critical to business success, yet often de-prioritized or under-invested due to budgets. My wish is that TTrajectory can help a local business take it to the next level and make a real difference in its journey.

How to register:Women-owned businesses licensed in the UAE, with fewer than 50 employees are eligible to apply to TTrajectory by applying online before 5 p.m., 28e October here: https://bit.ly/ttrajectory Applicants will be shortlisted from five companies that will be selected to appear before a panel of business personalities, entrepreneurs and experts in November 2021. Finalists will present themselves at an industry panel of experts and answer questions all hosted live. Now is the time to soar – with TTrajectory!

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About TishTash Marketing and PR:

TishTash is an independent, award-winning, women-owned and managed integrated marketing communications agency that uses its know-how and passion for the latest trends to create meaningful, digitally-driven campaigns that get brands noticed. TishTash loves to talk. They know the power of a brilliant story and its importance in building a brand. Always with a personal touch, TishTash is proud of a creative, playful and quality work that makes it possible to raise awareness, respond to consumer demand and, above all, make the investment profitable. The agency deliberately remains boutique-sized, offering design, digital, marketing, PR, events and activations direct to consumers and working selectively with the best and brightest emerging and established brands in the world. industry in the GCC region. TishTash knows the storylines that connect with client audiences – because they are the target audience. With a team of fierce women, they got it – from millennials to moms to menopause, they understand what resonates, empowers them and inspires them to act. The agency currently speaks brilliantly for ASICS, The Body Shop, Bath & Body Works, Sukin, Lifestyle GCC, Neal’s Yard, FACES Middle East, Filorga, Skin Republic, Medcare, and to name a few. Learn more at www.TishTash.com and follow their journey on Instagram (@TishTashTalks) and Facebook (www.facebook.com/tishtashtalks).

© Press release 2021

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